by Jaime Weatherby | Email Marketing
What are the key components of your marketing strategy that lead to conversions for your business? Let’s take a moment to think about your sales funnel. For a simplified overview: Networking, paid advertising, and SEO help you gain an audience. Your audience engages...
by Jaime Weatherby | Google Advertising
When you perform a search, which results stand out most: those with just one line of text or the ads with lots of information and links? It’s a no-brainer! Extensions make your Google ad bigger and better by displaying additional information about your business...
by Jaime Weatherby | Business Operations, Email List Building, Email Marketing, Marketing Strategy, Productivity
Are you working on gaining new email subscribers? Feel like you’ve been doing all the right things, but your following is remaining the same? It’s time to try creating an engaging lead magnet to gain new subscribers. This is the best “hands-off” way to generate new...
by Jaime Weatherby | Business Operations, Email List Building, Email Marketing, Marketing Strategy, Productivity
As a business owner, growing your email list is one of the most important and cost-effective aspects of marketing. Sending out a regular newsletter allows you to communicate updates, sales, and incentives to your audience, but you may be left wondering how you can...
by Jaime Weatherby | Branding, Business Operations, Marketing Strategy, Productivity
So you’re ready to create a lead magnet to generate new leads and build your email list, but where do you start? There are many different incentives to place in your lead magnet, and you’ll want to understand what your audience would be most interested in when they...