Jaime’s Favorites: End of April

 

Software Addiction: Grammarly

Let's talk about something many of us struggle with—grammar and proofreading. I'm terrible at this and always relied on my amazing team to catch errors because my mantra is 'done is often better than perfect,' which usually means a typo or two. Grammarly is now my AI partner in catching all these errors. I get a draft from ChatGPT and drop it in Grammarly to finalize with my words. It's amazing and a must-have software if you're creating content.  Check it out!


What I’m Reading & Recommending: Built to Sell by John Warrillow

Are you working IN your business or ON your business? This is a question that shifted my perspective, and it was further clarified when I read 'Built to Sell' by John Warrillow. A favorite coach of mine recently said, 'If you build your business to sell, you've created a valuable asset. And honestly, a business built to sell is way more fun to run anyway.' Check out this great book so you can begin with the end in mind, and build a business that's built to sell.  Get your copy on Amazon.


Things That Make Life Better: Theme Days

One simple change has revolutionized how I manage my time and energy—theming my days. Here's how I map out my week

• Monday: Dedicated solely to internal work at Weatherby Media.

• Tuesday-Thursday: I call these my 'Chaos Days'—filled with networking, client meetings, and 1:1s. You know how meeting days go; they are just chaos.

• Friday: Reserved exclusively for deep dives into client work.

By theming my days, I can mentally prepare for what's ahead and create boundaries that help me manage my workload more efficiently.


Quotes that Hit:

"Formal education will make you a living; self-education will make you a fortune." - Jim Rohn

When I started my business, it wasn't just about entrepreneurship – it was about breaking free from student loan debt from my Northeastern degree. As incredible as my education was, the lessons I've learned in just one year of running a business have been priceless and 10x what I learned in college.


Let’s Meet Up!

Our Simple Marketing Systems will streamline your content marketing to be more effective and efficient. You can engage with this framework with two different levels of support:

  • MarketingOS: Custom annual editorial calendars and 90-day detailed content calendars tailored to your brand complete with trainings, ChatGPT prompts and Canva templates.

  • Creative Agency OS: End-to-end operating system for your creative agency to guarantee profitability and scalability. Includes project management, time & people management, client boarding, quoting, job costing, staff training & onboarding, and more.

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