AI as Your Marketing Backbone: Creating Systems for Growth
What's better than systemizing your marketing? Systemizing your marketing with AI as the foundation of speed and efficiency. Imagine if AI could help you create a month's worth of content in just a few hours. How would that impact your visibility? What about your reach? Business growth? How would this allow you to focus more on other aspects of your business while your marketing is happening consistently and successfully?
I want you to really think about it because I'm telling you that it's life-changing for a business owner, and I'm about to tell you how!
If you're not already harnessing the capabilities of AI in your content marketing system, let me tell you, you're missing out on speed and efficiency that could change the game for your business. It's not just about churning out content faster; it's about freeing up your precious time to infuse that invaluable personal touch into your work. Let's explore how ChatGPT and similar AI technologies can become your next best collaborator, copywriter, and idea generator.
Understanding the AI Collaboration
Let's kick things off with a fundamental principle of working with AI, especially regarding content creation. To make ChatGPT or any AI tool a practical part of your team, you must provide a clear, detailed brief of your business so that it can pretend to be you! No one, not even AI, can effectively pretend to be you without knowing you. Here's what you should put together to copy and paste into ChatGPT:
About Your Business
Core Services
Your Unique Value Proposition
Ideal Client Profile
Client Pain Points and Solutions
Brand Values
Brand Voice
By providing this clear outline, you'll set the stage for AI to generate content that aligns with your identity and goals while speaking to your ideal client. This clarity is crucial for creating a partnership where AI truly understands your needs and can act as an efficient collaborator. It will also get your content writing more personal out of the gate. When you work with us to set up your Marketing Operating System, we'll provide this initial prompt so ChatGPT can be your best copywriter possible.
Speeding Up the Process with Development Prompts
The versatility of AI in marketing is mind-blowing. From generating blog ideas to crafting email outlines, the possibilities are endless. Here are the types of prompts you'll want to craft to use AI as a content development partner. You'll get copy-and-paste prompts for each type of media you'll need to develop in our Marketing Operating System.
Blog Development:
Blog Ideas: Ask ChatGPT, based on the base prompt above, what topics your ideal client would like to learn about.
Blog Outlines: Ask ChatGPT to list actionable tips, points, ideas, etc., for a specific topic.
Keywords - Ask ChatGPT to pull a list of possible SEO keywords to focus on.
Blog Titles - Ask ChatGPT for blog title options that leverage your keyword.
Email Campaign Development:
Email Outlines: Based on your notes, ask ChatGPT to write an outline that includes an intro, provides value, positions your blog's content as the solution, and then includes a call to action.
Email Subject Line: Ask ChatGPT for email subject line options that are short and peek interest.
Social Media Development:
Posts from Blog Content: Ask ChatGPT to pull information from your blog that you can use for social media to create an infographic, provide a Q&A reel, and share a quote or a carousel.
Transforming Copywriting with AI
When it comes to copywriting, whether it's for social media, blogs, or emails, ChatGPT can transform the way you create content. By providing detailed prompts, you can produce content that not only sounds like you but profoundly resonates with your target audience. In your prompts, ask ChatGPT to "Remember, I want my writing to sound like [insert brand voice]” so it is as close to a finished product as possible. This process ensures consistency across your communications and significantly reduces the time from concept to completion. Now you'll just have to make a few final edits to ensure it's personalized to you, and you're good to go!!
Imagine a Content Marketing System Built on AI
Imagine going from a mere concept to having a fully fleshed-out blog, email, and multiple social media posts in just minutes. That's the power of integrating AI into your marketing system. It's not about replacing the human touch; it's about augmenting your capabilities, allowing you to focus on adding those personal touches that truly resonate with your audience.
Efficiency, creativity, and personalization are key for marketing to drive real results. With our AI-powered marketing system, you're equipped to elevate these aspects to new heights, ensuring your marketing efforts are not just seen but felt. As we embrace these technologies, we open doors to possibilities previously thought unattainable, paving the way for a future where our marketing efforts are both faster and more impactful, engaging, and human than ever before. Remember, the future of marketing is not just about keeping up; it's about leading the way. If you’re looking for a AI-driven marketing system let’s chat.
Let’s Meet Up!
Our Simple Marketing Systems will streamline your content marketing to be more effective and efficient. You can engage with this framework with two different levels of support:
Custom Content Strategies: Custom annual editorial calendars and 90-day detailed content calendars tailored to your brand complete with trainings, ChatGPT prompts and Canva templates.
Creative Agency OS: End-to-end operating system for your creative agency to guarantee profitability and scalability. Includes project management, time & people management, client boarding, quoting, job costing, staff training & onboarding, and more.
